Mr Grey...

So with last weeks news that #grannytrend is still going strong for women the world over, it seems men will always hold the crown for rocking the grey look… as a certain Mr David Beckham has just proved… Victoria Beckham posted a picture of him on Instagram and due to the grey strands peppering through his beard and hair, she captioned it ‘silver fox’. With his 40th birthday looming just around the corner it seems David is embracing his age with style and he’s certainly not the only one.

Lots of Holywood male stars and celebs are all embracing the salt and pepper trend and are growing comfortable about this distinguished on-trend look. You only have to think of George Clooney, George Lamb, Gary Liniker and Jose Mourinho and their rise to fame and the grey haired sex symbol was born. The huge shift in attitude towards going grey by these guys has meant men are starting to embrace it now and being silver is seen as a sign of power, maturity and sexiness… alas the ‘Silver Fox’ was born…

So team smart fashion sense with this grey trend and make it cool for men young to old to embrace the grey. Remember to keep grey hair short and sharp with monthly trims from your stylist and team with the right amount of mattifying clay to keep the grey/silver tones slick, sharp and accentuated. Schwarzkopf Session Label Moulding Paste is perfect for this and if the grey hair looks a bit flat and lacklustre use a silver shampoo. Silver shampoo is a violet based shampoo that removes any unwanted brassy tones and brightens grey/white hair. Schwarzkof Colour Freeze silver shampoo is the hero product of the hour where grey hair is concerned…

So don’t let the ladies have all the fun… Guys embrace the grey and remember if it’s good enough for Beckham it’s good enough for us!!

Will Eagles
Artistic Director