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We fade to GREY...

We fade to GREY...

We fade to GREY...

I wrote about this trend last year but grey hair shows no sign of of slowing down as the surprise must-have cult hair colour of 2015…

Over the last few months we have been in-undated with requests in the salon for steely shades and certain celebrities Rihanna, Perrie Edwards and Kylie Jenner have all experimented with grey locks in the last few months. The hashtag #grannytrend has taken social media by storm and even made headlines as women across the globe decide that going grey early isn’t quite so bad after all…

It started early last year on the catwalks of Jean Paul Gaultier and its filtered through to celebrities such as Kylie Jenner and Nicole Richie. So with it becoming more mainstream, many clients are opting for cooler, greyish tones and whether it’s icy grey ombrè or for platinum full head blondes or enhancing natural white, or to blend salt and pepper tones grey is definitely here to stay. It’s important to get the shade just right and this grey/silver chic trend won’t work on all skin complexions as it can leave some looking washed out. However if it’s done correctly, you can nail the look of the year!

With grey being a hard colour to achieve an in-depth consultation is key. A plan of action can be worked out with client and stylist and depending on existing colour build up and strength of the hair the right shade of grey can be advised and applied. The hair must then be bleached evenly to an almost very light pale white then a toner is applied giving the hair the icy/ash tone needed. If you are lucky enough to be grey naturally then Schwarzkopf have just launched an amazing range of colours called silver white. Beautiful silver grey tones, designed to enhance natural white or blend and brighten salt and pepper shades. Creating bespoke intensity, depth and brightness form your natural white hair without having the commitment of a permanent colour.

The toner is the important finishing touch and opting for a myriad of tones from deep Slate grey, to stunning Silver, Dove grey or Lilac grey there is a grey tone to suit everyone…

So embrace the colour trend of the year and let’s all go GREY
Will Eagles
Artistic Director
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