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Get ready for Glamination...

Get ready for Glamination...

Get ready for Glamination...

Having spent the last six months training our fabulous Senior Stylist Sophie Gwillam has been travelling to the Schwarzkopf Academy in London for regular training events on all things being developed by Osis+ Schwarzkopf… Sophie along with other hand picked stylists from across the country travel to the Capital and take part in look and learn workshops on all the existing Schwarzkopf brands and she is first to see all the new and emerging products. Hands on training to really experience the amazing products on offer from hairdressing giants Schwarzkopf and then deliver her expert knowledge straight back to both our Gloucester and Cheltenham teams making her “Creams Brand Guardian”….

We are extremely proud of Sophie and her knowledge is second to none!! So in the coming months Sophie will share her brand secrets with us and first off is this seasons emerging fashion trend Undone Glamour. Think paired down chic, fused with sultry feminine fashion and what better way than to team this trend with Schwarzkopf Osis + Glamination…

The new glamour is moving away from ‘perfection’- it’s effortless and understated, authentic and natural. Embrace Undone Glamour with Osis+ Glamination products and discover the fascinating freedom of imperfection…. Glamination is the first female styling range infused with liquid minerals for styling performance with natural movement and luminous shine. Feather-light formulas with liquid minerals spread to form an even film that laminates the hair and creates a smooth, highly reflective surface. For a mineral shine effect and touchable styling performance choose any of the amazing range to suit the mood… Start with Prime + Prep spray, an all round hero product, it basically provides the support for any hairstyle adding lightweight heat protection and shine. Or choose the Glamination foam, supple foam with a gorgeous perfume that adds skyscraper lift and hold without feeling sticky or tacky. Add a few drops of shine elixir for sleek smooth looks with diamond like shine and finally finish with Glamination shine hold hairspray (does exactly what it says on the tin) and is the icing on the glam cake…

So don’t just take my word for it pop into the Gloucester and let Sophie consult with you on the right product for you and see the wondrous world of Glamination for yourself…
Will Eagles
Artistic Director
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